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Best Betting Sites in Kenya (2024)

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Sports betting has been legal in Kenya since 1966, and now its population of over 50 million enjoys a strong selection of different betting sites and betting markets to choose from. With so many options, it is tough to choose the right sportsbook to place your bets on but our team of experts have rigorously tested all available Kenyan betting sites and curated a list for you.

Best Betting Sites in Kenya 2024

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How to Choose the Best Betting Sites in Kenya?

  • Reputation: We cannot stress how important this singular point is when selecting a betting site. You have heard the stories right of a sportsbook or casino not making good on their promises to their players? Well, that's exactly what you can avoid by researching where and with who you are going to place your bets in Kenya.
  • Customer Support Quality: A responsive and helpful customer support team is crucial, the more you bet the more you will need them. Look for a betting site offering multiple channels of communication and timely assistance.
  • Sports Variety & Betting Lines: Not every sportsbook offers every sport you may be looking for and that is why it is important to choose the betting site that has the betting markets that you are interested in. Along this same point, you will also want to look at what types of bets you can place, not every site lets you place just about any player or team prop and some sites have only the more traditional betting lines. It is a good thing that in Kenya most bookies are seasoned and have very well developed platforms that will most likely have what you are looking for.
  • Payment Methods: Different betting sites allow deposits and withdrawals in different methods and it is important that you find the one that has the method you prefer. For example, many of the more innovative betting sites have started to offer crypto deposits and withdrawals, and we are seeing more and more of this. Bank transfer, credit/debit, PayPal, and other methods are also out there for you to choose from.
  • Bonuses: Bonuses are common practice in the sports gambling world, and almost all providers have some form of bonus that they give to players to incentivize them. But bonuses are much more than just a marketing technique by your betting provider for you as a player bonuses are an edge that allow you to win more and find better odds when placing bets.

What Sports Can You Bet On in Kenya?

In Kenya sports betting is not new and thanks to the strength of the betting sites that can be found in the country, Kenyans are not limited in what sports they can bet on, some of the most popular one are listed below :

  • Cricket Cricket is a widely popular sport across the world and many African countries have large followings within their populations. Since cricket has such a large following in the world it follows that it is also widely wagered on. The sport is a strategic one and that is part of what makes it so attractive to many. Before placing a bet on cricket in one our curated betting sites for Kenya we recommend that you first become familiar with the sport because cricket has several different formats.
  • Football Football is the most popular sport in Kenya and because it is so popular not only in the African continent but almost everywhere in the world, it is one of the sports with the most available betting markets. Which means that you as a player are able to place bets that range from simple match outcomes to more complex bets such as player props.
  • Basketball Basketball is a fast-paced and action-packed sport. Many basketball games especially those played in the NBA experience periods where teams go on what are reffered to as "scoring runs" - which are essentially periods in the game where one team outscores the other team for x amount of time or baskets. Keep this in mind when betting on basketball in Kenya to make the most of your wagers. In Kenya we have the KBF Premier League which is the premier basketball league in Kenya.
  • American Football While the other type of 'football' - American Football - may be huge in the United States, that is not the case in Kenya. Some of the population does watch the sport and the National Football Association (NFL) is attempting to grow the sport internationally via programs such as 'NFP Africa'. Nevertheless, american football is a diverse betting market that is also offered by most major betting sites in Kenya.
  • Horse Racing Horse racing is a widely covered sport in the sport gambling world, and it one of the sports with the oldest roots in the industry dating back to the 1600s. Online you can find a number of pundits covering the upcoming races that can help you find an edge over the bookies when you place your bets.
Kenya is also home to the Kenyan Premier League. Our team of experts follows this league closely and make free picks for the KPL.

Reviews of the Top Betting Sites in Kenya

  • 22Bet ⭐⭐⭐⭐⭐
    • Establishing its roots in Kenya, 22Bet has swiftly become a prominent player in the country's online betting landscape. Since its introduction, 22Bet has evolved to cater specifically to the preferences of Kenyan bettors, offering a wide spectrum of sports and casino options.
    • ✅User-friendly site
    • ✅Wide range of sports to bet on
    • ✅Diverse Betting Markets & Lines
    • ✅Good live betting
    • ❌Limited payment methods
  • BetWinner ⭐⭐⭐⭐⭐
    • Since its inception in Kenya, Betwinner has positioned itself as a platform that goes beyond traditional betting. The platform has been applauded for its diverse market offerings, catering to a range of sports enthusiasts and casino aficionados alike.
    • ✅Live Streaming
    • ✅Bet Builder tool
    • ✅Partial cashout
    • ❌Customer Support is slow
  • Mozzartbet ⭐⭐⭐⭐⭐
    • Originating in Kenya, Mozzartbet has steadily expanded its footprint, gaining recognition for its diverse range of betting options. The platform's history in the country reflects a commitment to providing users with a comprehensive and enjoyable betting experience.
    • ✅High odds
    • ✅Good coverage of African sports
    • ✅Offers jackpots & jackpot bonuses
    • ❌Restricted in many countries
    • ❌Limited payment methods

Betting Rules in Kenya

Legalized back in 1966, Kenya was one of the first African countries where casino gaming and sports betting where normalized. In Kenya you must be of legal age - 18 years or older - to engage in sports wagering. initially monopolized by Betkenya.com. Fast forward to today, and players enjoy access to a number of international bookies, as government barriers no longer hinder them. We encourage all of our users to gamble responsibly.

How we Rank Betting Sites in Kenya

Our team has years of experience wagering on different betting sites from all over the world, and it is through research and direct use that we rank betting sites from the many options in Kenya. We know what to look for in a betting platform and have a list of several ranking factors that determine the overall score of a betting site. Ranking factors include : user experience, customer support, payment methods, deposit and withdrawal speed, betting line offerings, mobile application availability, and more.

  • Ranking Factors :
  • User-Experience
  • Design
  • Accessibility
  • Bonus Offerings
  • Accepted Payment Methods
  • Deposit Speed
  • Withdrawal Speed
  • Customer Support
  • Sport Offerings
  • Mobile Application Availability
  • Live Betting Availability

How Big is Sports Bettting in Kenya?

According to a survey conducted in October of 2022 by TGM Research : 63.82% of the population was involved in sports betting activities within the last 12 month. This is a large figure, well above 50% for a population of over 50 million people. The most popular sports to bet on in Kenya are football (soccer), rugby and track & field. The sports betting industry at the time of writing of this article is growing in Kenya, it is projected by research companies that the sports gambling industry in the country will grow at a rate of 7.53% YoY. Kenya represents one of the most active sports betting countries on the African continent alongside others such as Nigeria.

Once you have chosen the site you would like to start placing bets in while in Kenya check out our expert picks that will help you make better betting selections.